One company's inventive campaign for an unreleased product has become a contest between Anthropic and OpenAI to see which can shout the loudest about its own failures. Readers who tuned in earlier today saw the latest episode in the drama – or sitcom – as Anthropic tried to outdo OpenAI's appropriation of the Mythos marketing playbook and made itself the punchline. Since first teasing Mythos in April, Anthropic has marketed the model through fear – declaring its cybersecurity models too dangerous for public release and offering access only to a select few trusted organizations via Project Glasswing. To its credit, the strategy has paid off. Anthropic has closely associated the Mythos name with cybersecurity, which may explain why...
Read the full article at the source.
Comments (0)
No comments yet. Be the first to comment!